London Lasting Finish 25Hr Foundation With Comfort Serum

Liquid foundation
25-hour wear
Sweat-, heat- and humidity-resistant
Transfer-proof
infused with Hyaluronic acid

A long-lasting foundation that looks after your skin and gives you flawless, even coverage? It's a thing, thanks to Rimmel Lasting Finish 25hr Foundation with Comfort Serum. This beauty-boosting base was basically made for your busy lifestyle, giving you smooth, comfortable wear that locks in place for - you guessed it - up to 25 hours.

It's the ultimate AM-to-PM essential, veiling skin in coverage that feels lightweight and comfortable on skin, while disguising everything from dark circles and blemishes to pigmentation. It's a non-comedogenic, oil-free foundation that balances oily and combination complexions, with the serum adding a dose of hydration that keeps skin supple without blocking pores. Plus, the velvety texture means it's ultra-blendable, so you get a seamless finish every time. The dream for that #InstaFlawless look.

Lasting Finish Foundation is also sweat-, heat-, humidity- and transfer-resistant, so you don't have to worry about midday makeup meltdowns or dealing with a shiny t-zone. Simply your choose your shade from a collection of seven - featuring Soft Beige, Classic Beige and True Nude - then apply with fingertips or a beauty blender for all-day flawlessness.