Paris Excellence Cool Crème 7.11 Ultra Ash Blonde Gb

L'OREAL PARIS EXCELLENCE COOL CRÈME 7.11 Ultra Ash Blonde GB

L'Oreal Paris Excellence Crème permanent hair dye, up to 100% grey hair coverage, natural-looking hair colour result, blonde hair dye 7.11 Ultra Ash Blonde

TRIPLE CARE COLOUR RITUAL: Cares for your colour. Cares for your scalp. Cares for your hair. Follow our three step ritual:

1. Protective Cool Colouring Cream: Enriched with Pro-Keratin. Protects the hair as it colours. Rich, long-lasting, cool colour.

2. Gentle pH Purple Post-Colour Shampoo. Delicately cleanses the scalp and hair of excess residue. Smooths the hair and reveals a radiant colour.

3. Anti-Brassiness Purple Mask. Makes the hair shiny and supple whilst neutralising brassiness week after week.

ANTI-BRASSINESS PURPLE TECHNOLOGY
New routine, formulated to be used specifically after Excellence Cool Crème. It reveals colour radiance and keeps your beautiful cool colour over time.

GENTLE pH POST-COLOUR PURPLE SHAMPOO
Delicately cleanses the scalp and hair by gently rinsing away excess residue. Smooths the hair and reveals a radiant colour.

ANTI-BRASSINESS PURPLE MASK
Week after week it neutralises the unwanted yellow and orange tones in your hair, thanks to a special calibration of purple dyes.