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Preference Infinia 10.1 Helsinki Very Light Ash Blonde Hair Dye
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L'Oreal Preference Infinia 10.1 Helsinki Very Light Ash Blonde Hair Dye
Up to 8 weeks of fade-defying colour
Lustrous Day-1 colour and shine
Ultra-intense
Preference, the expert of fade-defying colour, now includes for the first time an additional Colour Extender. It revives the look of day 1 colour & shine for show-stopping gorgeous colour.